Over the past few years, the beverage industry has seen explosive growth in the canned cocktail market — and it shows no signs of slowing down. For small and independent brands, this presents a golden opportunity. With lower overheads, high consumer demand, and flexible manufacturing solutions like contract canning, it’s never been easier to bring a ready-to-drink (RTD) product to market.
Convenience Meets Quality
Today’s consumers want two things: premium ingredients and convenience. Canned cocktails tick both boxes. What started as a novelty is now a mainstay on supermarket shelves and bar fridges. In 2024, global RTD cocktail sales surpassed $30 billion — and small brands are riding that wave by offering unique flavour profiles and artisanal branding.
Why Small Brands Are Perfectly Positioned
Large beverage corporations are investing heavily in RTDs, but smaller producers often have the edge when it comes to creativity and authenticity. Whether it’s a local gin & rhubarb fizz or a cold-brew espresso martini, niche, story-driven products are winning hearts (and fridges).
By working with a contract canning partner such as ProCanning, smaller brands don’t need huge facilities or investment — they can scale up production with minimal risk and still maintain quality and consistency.
How Contract Canning Opens the Door
As a contract canning provider, we help small and mid-sized brands take their recipes from the bench to the can — safely, consistently, and efficiently. Whether you’re producing your first batch or scaling to meet growing demand, our services allow you to focus on branding, marketing, and distribution while we handle the technical side.
Our services include:
- Small batch canning
- Carbonated and still product filling
- Labelling and packing
- Flexible minimum order quantities to suit your budget
Final Thoughts
The canned cocktail revolution is here — and it’s being led by small brands with big ideas. With the right support and a smart approach to production, your beverage could be the next one customers reach for.
Want to launch your own canned cocktail line?
Let’s talk — we’re here to help turn your vision into shelf-ready reality.
